At Easy Link Web & IT Solutions, we don't just build platforms; we activate your pipeline. We combine high-performance web development with data-driven digital marketing and custom AI to deliver pre-qualified leads and measurable business growth.
Start Your Growth
High-Performance Architecture.
Data-Driven Revenue Growth.
Innovation & Operational Efficiency.
We solve the persistent digital roadblocks that prevent high-growth companies from scaling and realizing optimal revenue.
IMPT Consultants
Category: Web Development & Design, Education /
Services
URL:
www.imptconsultants.com
↓18% Bounce Rate
99.9% Uptime
Fragmented Brand Trust & Slow Lead Capture
As a consulting firm, IMPT Consultants' existing website failed to
convey professionalism and authority, crucial for attracting
high-value B2B clients. The design was outdated, and the lead
generation forms were complex and poorly optimized, resulting in a
high drop-off rate for potential inquiries.
Trust-Building Architecture & UX Optimization
We executed a strategic rebuild focused entirely on credibility
and conversion flow. Our process involved:
1. A clean, professional UI/UX design that prioritizes showcasing
expertise and client testimonials.
2. Simplifying the information architecture to guide visitors
quickly to service pages.
3. Re-engineering lead forms and CTAs (Call-to-Actions) to be
highly visible, fast, and mobile-friendly.
Quantifiable Lead Growth & Enhanced Authority
Lead Capture: Inquiry Form Submissions ↑35%
(directly impacting the sales pipeline).
Performance: Achieved 99.9% Uptime and faster
initial load times, crucial for B2B credibility.
Engagement: Bounce Rate ↓18% (indicating visitors
found the content and brand more compelling).
Stay In The Woods
Category: Performance Digital Marketing,
Hospitality / Lifestyle
URL:
www.stayinthewoods.com
Costly Lead Reliance & Low Profit Margins
The hospitality business was overly reliant on high-commission
third-party booking agents (OTAs), cutting into profit margins.
Their in-house digital marketing efforts were generic, leading to
high ad spend (CPA) and low conversion quality from generic MQLs
(Marketing Qualified Leads).
Targeted Data-Driven Revenue Strategy
We designed and implemented a full-funnel lead generation strategy
focused on driving direct bookings. The campaign included:
1. Comprehensive Technical SEO targeting high-intent,
location-specific keywords.
2. Execution of highly personalized, multi-touch email campaigns
for lead nurturing.
3. Geo-targeted paid media campaigns to capture travelers in key
global markets.
Increased Direct Revenue & Reduced Costs
Revenue: Direct Booking Revenue ↑25% (reducing
reliance on commission fees).
Conversion: Improved Lead-to-Call Conversion Rate
by 15% in the first 90 days.
Efficiency: Reduced CPA by 30% through better
targeting and analytics.
